Sales Executive – Kandy

Job Title: Sales Executive – Kandy


Company Introduction
Lanka Canneries (Pvt) Ltd., the proud producer of the iconic MD brand, is Sri Lanka’s leading name in quality food and beverage products. With a legacy built on trust, flavor, and innovation, we’ve grown into a household favorite—and we’re just getting started. As our market presence continues to expand, we’re looking for passionate professionals to help drive our next chapter of growth.


Job Overview
We’re seeking a Sales Executive – General Trade to join our fast-paced, growth-oriented sales team. If you have a proven track record in FMCG sales, thrive in fieldwork, and know your way around the Central Province—especially Digana and Kandy—this is the perfect opportunity to level up your career with a nationally recognized brand.


Key Responsibilities

  • Drive sales and distribution of MD products within assigned general trade areas
  • Build and maintain strong relationships with retailers, distributors, and local partners
  • Monitor market trends and competitor activity to identify new opportunities
  • Execute in-store promotions and merchandising strategies to boost product visibility
  • Meet monthly sales targets and provide regular performance reports
  • Ensure timely collections and efficient stock management
  • Support route planning and market expansion initiatives

Qualifications

Must-Have:

  • Minimum 5 years of experience in FMCG sales, preferably in food and beverage
  • Proven success managing general trade channels, especially in Central Province
  • Professional sales or marketing qualification (e.g., CIM, SLIM)
  • Valid motorbike riding license
  • Strong communication, negotiation, and interpersonal skills

Nice-to-Have:

  • Experience working with established local distributors
  • Familiarity with digital sales reporting tools or CRM systems

Location & Work Type
Based in Central Province (Digana/Kandy focus)
Field-based, full-time role requiring regular travel within the region


Why Work Here?

  • Be part of a nationally recognized, heritage-rich brand
  • Work with a supportive team and leadership that values performance
  • Competitive salary and incentive-driven earning potential
  • Opportunities for career advancement in a growing organization

How to Apply
Excited to grow with a trusted FMCG leader?
Send your CV, contact details, and names of two non-related referees to us within 7 days of this posting.

Email: [Insert Email Address]
Mention “Sales Executive – General Trade” in the subject line.

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