Digital Growth Manager

Digital Growth Manager

• Job Location: Karachi Division, Pakistan

• Company Name: TA Solutions

Company Description

TA Solutions is a leading IT services company specializing in Full Stack Development, WordPress solutions, SaaS products, UI/UX design, and custom software development. We help businesses scale through innovative digital solutions, user-focused experiences, and modern technologies tailored to unique business needs. As a growing technology company, we are focused on delivering exceptional digital products and building a strong online brand presence through strategic marketing, content, and organic audience growth.

Role Description

TA Solutions is looking for a creative and growth-driven Digital Growth & Social Media Manager for a full-time, on-site role based in Karachi Division. The ideal candidate will be responsible for building and scaling the company’s digital presence through organic marketing strategies, social media management, content planning, audience engagement, and brand positioning. This role requires someone who understands how to grow an IT services brand organically across platforms while generating visibility, engagement, leads, and long-term brand value. You will work closely with leadership, design, and sales teams to establish TA Solutions as a strong digital brand in the tech industry.

Key Responsibilities

• Social Media Management & Organic Growth:

  • Develop and execute social media growth strategies across LinkedIn, Instagram, Facebook, X (Twitter), and other relevant platforms.

  • Create and manage content calendars aligned with company goals and industry trends.

  • Increase organic reach, engagement, followers, and brand visibility while building a strong employer presence within the IT sector.

• Content Strategy & Branding:

  • Plan and oversee engaging content, including social media posts, carousels, reels/short-form videos, case studies, company updates, and tech-focused educational material.

  • Collaborate with design and content teams for visually appealing, high-performing assets.

  • Maintain a consistent brand tone, messaging, and identity across all platforms.

• Performance & Analytics:

  • Track social media and campaign performance using analytics tools, generating actionable insights from engagement, impressions, leads, and audience behavior.

  • Optimize strategies based on performance metrics and prepare monthly growth and performance reports.

• Digital Marketing & Lead Generation:

  • Support organic lead generation initiatives and coordinate with sales and business development teams to align marketing efforts with growth goals.

  • Explore community engagement, partnerships, and networking opportunities for enhanced brand visibility.

• Strategic Growth Initiatives:

  • Research competitor strategies and emerging digital trends to identify innovative ways to position TA Solutions within the IT services market.

Qualifications

• Bachelor’s degree in Marketing, Business, Media Sciences, or a related field.

• Proven experience in social media marketing, digital growth, or brand management.

• Strong understanding of LinkedIn marketing and organic growth strategies.

• Experience creating engaging content specifically for tech or IT-related brands.

• Familiarity with social media analytics, performance tracking tools, and content scheduling platforms.

• Excellent communication, content planning, and storytelling skills backed by a creative, strategic mindset.

Preferred Skills

• Prior experience working in an IT services or software company.

• Solid understanding of personal branding and employer branding strategies.

• Knowledge of video content trends and short-form content creation.

• Basic understanding of SEO, digital advertising, and audience targeting.

• Familiarity with Canva or Adobe creative tools is a plus.

Salary & Compensation

• Up to PKR 120,000/month (commensurate with experience and expertise).

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